This film is inspired by the legendary adidas Originals ZX 500, and captures the pulse of South African street culture. Credits Director - Chris Saunders DOP - Adriaan Louw (we-are-awesome film) Stylist - JR Onyangunga DIT / Editor - Deon van Zyl (we-are-awesome film) Executive - Producer Olivia Leitch Locations / Unit - Schalk Bloem Assistant Director / Production - Imran Hamdulay PA - Jonathan Kyriakou On-camera artist - Daneel Malgas Music - Gateway Drugs Agency: OgilvyAction/Geometry Global

First released in 1989, the adidas ZX 5000 running shoe became established as ideal for middle to long distance runners. Based on 1994’s Response Trail, the ZX 5000 Response has been reinvigorated for the modern day with an updated upper and ZX 5000 tooling Credits: Director - Chris Saunders DOP - Adriaan Louw (we-are-awesome film) Production Company: Ola! Films Stylist - JR Onyangunga DIT / Editor - Deon van Zyl (we-are-awesome film) Executive Producer Olivia Leitch Assistant Director - Diani Gernadt Producer - Brenda Wilson On-camera artist - Daneel Malgas Music - The Frown Agency: OgilvyAction/Geometry Global

The exclusive new Run Thru Time range brings three iconic running silhouettes - the ZXZ ADV, the ZX 5000 Response and the Adizeros Adios – back to the streets. Synonymous with the colour ways and material concepts of the decade, the three casual-inspired 00s styles feature a mix of premium materials like soft leather and nubuck. In store: 18 October 2013 area3.co.za | @adidasZA | #RunThruTime Credits Director - Chris Saunders DOP - Adriaan Louw (we-are-awesome film) Stylist - JR Onyangunga DIT / Editor - Deon van Zyl (we-are-awesome film) Executive Producer - Olivia Leitch Producer - Caron Grant On-camera artist - Daneel Malgas Production Company: Ola! Films Agency: OgilvyAction/Geometry Global